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Class Conflict Between Main Street & Wall Street Continues

There is a strong connection between Wall Street and Main Street. “During the last few years, many consumers borrowed more than they should have, and we helped them do it,” said Bank of America’s new CEO, Brian Moynihan. As a result of the financial…

American Idol to Capture New Howard Stern Audience

From the on-air personality that brought Fart Man and has a tumultuous history with the FCC, Howard Stern is moving to prime time? American Idol is moving into its 8th season and adding a lightening rod personality like Howard Stern would ensure the show would reach its 10th season on buzz alone. But will America’s [...]

Masculinity in Crisis: Superbowl Ads Reveal Changing Gender Identities

The Superbowl has long been one of man’s last havens of masculinity–beer in hand, buddies, football, munchies. It was simple: man in his element. Pure masculinity. This was the last fortress to call his own. Yet, the commercials in this year’s Superbowl…

Audi Goes Green for the Super Bowl

We give credit to Audi for standing out with their Green ad featuring the Green Police and Cheap Trick. The integration of Cheap Trick was the key to making this ad relevant in the Super Bowl. Overall, Audi’s ad is fun, light-hearted, and upbeat, with the tag “green has never felt so right”.

Top 2010 Super Bowl Ads

GoDaddy get’s sexy to drive web traffic, Hyundai brings on Brett Favre for the ultimate uncertainty, Kia dances its socks off and did Cars.com make the right move? With $3 million for 30 seconds, or nearly $100,000 a second, Super Bowl ads are a big…

Cars.com Super Bowl Ad, Worth $3 Million?

In this year’s Cars.com Superbowl ad, we follow Timothy Richman — much like Abernathy in 2009 — along his incredible journey, where knowledge empowers him to do great things. The commercial tells the many extraordinary tales of Timothy, including how…

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  • Kia’s Super Bowl Ad Dances Its Socks Off

    Kia’s Super Bowl Ad Dances Its Socks Off

    Vegas… a place to let down your guard, be wild, crazy and dance with a giant sock puppet? Kia’s Superbowl ad follows iconic kids toys around as they make snow angels, jet ski and go to Vegas to ride a mechanical bull, flirt in a jacuzzi and dance their socks off…

  • Hyundai’s Super Bowl Ad Features Brett Favre

    Hyundai’s Super Bowl Ad Features Brett Favre

    This year, Hyundai is bringing in a bit of humor and spunk to their Super Bowl commercial, and it’s clear that the brand has tried to target their spots to the viewing audience — football fans. By incorporating a familiar name and face from the NFL, Hyundai’s…

  • GoDaddy’s Super Bowl Ad Get’s Sexy, Again

    GoDaddy’s Super Bowl Ad Get’s Sexy, Again

    Capitalizing on its success of Super Bowl’s past, GoDaddy.com has once again pushed the limits with its 2010 commercials, featuring spokeswoman Danica Patrick. The domain hosting company has a number of commercials this year, one of which has…

  • Avatar Breaks $2 Billion

    Avatar Breaks $2 Billion

    It’s official — Avatar has become the highest grossing movie of all time. Earlier this week it was announced that the blockbuster film has brought in more than $2 billion worldwide. With multiple Golden Globe wins and numerous other awards, Avatar has…

  • Best Buy, Snipi & Next Tag Usher-In Recessionista Chic

    Best Buy, Snipi & Next Tag Usher-In Recessionista Chic

    “The recession has been a painful ‘rite of passage’ that has caused people to re-evaluate themselves and what they want out of life,” said Robbie Blinkoff, founder of the Baltimore-based Context-Based Research Group. Without question, the recession…

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