TrendWatch: Personal Symmetry

in Strategy & Trends | by David Capece

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Mind, body and soul are key to a healthy balance

By Ethan Lyon, Senior Writer

Definition
The preservation and vitality of not only a healthy body but a healthy mind is essential for those following this trend. Personal Symmetry means that we are not only being judged by what people see on the outside, but what they see on the inside. The multi-pronged and holistic approach to Personal Symmetry is changing to meet the balance we require in our daily lives.

Spin
Personal Energy—Looking good is feeling good. It’s not just about losing weight, it’s about how you feel losing the weight. Losing weight should be a confidence-booster. Whether a healthy lifestyle comes in the form of a pill, or a 20-minute morning bike-ride, approaches to health are varied and personal. Safety will continue to be a driving force behind the popularity of pharmaceutical or farmaceutical trends.
Rejuvenation—Kids, relationships, and work all contribute to a stressful life. Often times we don’t acknowledge stress even exists. That’s why taking time to un-wind is crucial to a Personal Symmetry lifestyle. Whether it’s going for a tan or relaxing in a café, everyone needs “me” time to restore his or her inner energy to keep on keeping on.
Conscious Consumption—The diet explosion that hit supermarket shelves decades ago has evolved into something a bit more aspirational. The outer self is reflective of who you are in the inside. If you care about saving the earth, why are you buying make-up chalked-full of chemicals? Green/eco-friendly lotions, shampoos, deodorants from Mother Earth are healthy alternatives to chemical cocktails.

Examples
Loca-vore—An organic, community-oriented way to shop all natural and an alternative to the large grocery-store chains is the farmers market. Popularity of farmers markets has lead to markets sprouting up around the country. Nationally, from 2006-2008, 400 farmers markets have been created. Similarly, we have seen tremendous growth in the LOHAS (lifestyles of health and sustainability) and Slow Food movements. LOHAS has a 20 percent growth rate in Australia alone.
MetroNaps—To combat microsleep (10 second bouts of unconsciousness), MetroNaps have developed EnergyPods. EnergyPods are reclined chairs that play soothing music so workers can get the sleep they need to stay safe and refreshed in the workplace. The CDC reported in 2008, Americans receiving six or less hours of sleep a night have dramatically increased from 1985 to 2006. It’s estimated 50 to 70 million Americans suffer from sleep disorders or chronic sleep loss.
Graze—Large, stuff-you-face-until-you-burst-at-the-seams meals are unhealthy. That’s a given. That’s why it’s better to graze. Graze.com picked up on this healthy concept and combined it with convenience, lifestyle, and quality. Simply choose a meal plan you’d like (lose weight, boost immunity, good energy, etc) or select what looks appetizing from their menu, tell them what days you’d like the food delivered, and voila! Enjoy quality and healthy living, all at your doorstep.

Key Words
Healthy, Holistic, Mind, Body, Soul, Fresh, Personal Energy, Rejuvenation

Download the full 2009 Trend Report in PDF format