Social media is the number one activity on the web. To evaluate social influence, we explore the social structure of Twitter, Facebook and Digg, including best practices by the top digital media influencers.   Each digital community has a particular dynamic that makes it unique and differentiates it from its peers.
Read Sparxoo’s overview on building social influence
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What You Need To Know About Building Your Network


guidetosocialcapital_tn.jpg “Let me introduce you to someone who might be able to help you.” This famous line from Malcolm Gladwell’s book, The Tipping Point, speaks to the value of relationships and connectors. Connectors are match makers. They have an enormous amount of contacts, and thus a lot of influence. Connections are an increasingly important currency in our network society.

Networking Tips for Career Advancement


 resourcepage_branding_dev_tn.jpg Many young professionals have big dreams. Along the way their ambitions will benefit from connections. We tapped into our network with the hopes of inspiring young professionals to build their social capital.

Building an Influential Network Online


 techtrendoverview_headline.jpg Connections can take seconds or require no effort at all. Twitter followers and LinkedIn connections have completely different value. One LinkedIn connection carries more social capital than one follower, as the effort that went into getting that connection is greater and more meaningful.

Must-Read Articles: Building Your Network


mustreadsoccap_tn.jpg One strong relationship can have a disproportionately large imapct on your career or your business. Developing valuable connections takes time, but can be very rewarding. Read on for more inspiration.