Monthly Archives: May 2011

Slide – Client Update

Posted in Accordion by Joseph Nammour | Monday, May 30th, 2011 | Leave a comment

D – Slide – Workshop

Posted in Accordion by Joseph Nammour | Monday, May 30th, 2011 | Leave a comment

C – Slide – Survey

Posted in Accordion by Joseph Nammour | Monday, May 30th, 2011 | Leave a comment

B – Slide – Client Endorsement

Posted in Accordion by Joseph Nammour | Monday, May 30th, 2011 | Leave a comment

A – Slide – Branding

Posted in Accordion by Joseph Nammour | Monday, May 30th, 2011 | Leave a comment

6 Innovation Exercises for Brand Leadership

The world’s leading brands continually innovate. While we often think of Google and Apple as innovation juggernauts (and they are), there is innovation afoot at older brands such as Pepsi, McDonald’s, and Mercedes. Whether created organically or purchased, whether incremental improvements or transformational, innovation is vital in today’s rapidly evolving, competitive global economy. At Sparxoo, our team of brand & innovation strategists has led many brand innovation workshops and expert worksessions with Fortune 500 companies. Our formula: start with creativity to spark new ideas and add in strategy to structure and focus ideas across identified goals. Great ideas can come from anywhere, so tap into your leaders, your Gen Y talent, your customers, and industry experts. Continue reading →

Posted in Featured, Strategy & Trends by David Capece | Monday, May 30th, 2011 | Tagged | Leave a comment

How Amazon is Trying to Be the Center of the E-Commerce Universe

When Jeff Bezos founded Amazon.com in 1994, could he have imagined how the company’s gravitational pull would make it the center of the e-commerce universe? The company conquered the online sales of goods from CDs to groceries, is partnering with social media giant, Facebook, essentially created the e-book market and most recently has its sights on the video rental space — the next chapter in its quest to be the center of the online retail space. Continue reading →

Posted in Featured, Strategy & Trends by Ethan Lyon | Monday, May 23rd, 2011 | Tagged , | Leave a comment

Financial Projections Modeling

Developing financial projections can seem like a monumental challenge, especially for emerging businesses that have little track record. After all, if you are operating at a loss with $0 revenue, how can you project a future state in which you have millions in revenue and are operating profitably? While financial modeling can be an inexact science, it can be incredibly helpful in pushing you to think about the future state of your business. Continue reading →

Posted in Featured, Strategy & Trends by David Capece | Monday, May 2nd, 2011 | Tagged , | Leave a comment