22

Nov

2016

Google Analytics for Beginners: The Three Metrics You Need To Know

in Digital Marketing | by Cari Goldner

While content remains king for websites, it only gets you so far if you aren't making sure your site is easy to find, view and read. Let’s say you’re a chef and your version of boeuf...

14

Nov

2016

Adaptation as a Key Business Strategy

in Strategy & Trends | by Erika Levy

Last month, I attended the University of Tampa Board of Fellows Business Network Symposium. The quarterly symposium recognizes well-known businesses in the Bay area...

15

Oct

2016

Social Media’s Best-Kept Secret: Why More Brands Should Be Using Snapchat

in Digital Marketing Strategy & Trends | by McKenna Foster

In 2016, every top brand knows how crucial it is to connect with customers online by delivering content on Facebook, Twitter, and Instagram. What many don’t know, however, is that there’s...

1

Oct

2016

What Does the Future Hold for Visual Search?

in Digital Marketing Strategy & Trends | by sparxoo_admin

The way that consumers interact with social media and the Internet in general has shifted from a text-based world (read: what Facebook updates used to look like) to a more...

22

Sep

2016

Why Team Players on the Field Become Team Players in the Office

in Digital Marketing | by McKenna Foster

As a lifelong athlete and a current collegiate volleyball player, I have been on more teams than I can count. I’ve been on volleyball teams, soccer teams, softball teams, teams that win state...

7

Sep

2016

12 Ways to Get More Followers on LinkedIn

in Digital Marketing Strategy & Trends | by Kelsey Martinez

No matter if you’re a Fortune 500 company or a trendy startup, grooming your LinkedIn page for success is important for your business. The social platform has grown to be the largest...

19

Aug

2016

A Look Inside Tourism Marketing: Relationship Marketing and Why It Matters

in Branding Strategy & Trends | by Kelsey Martinez

Consumer engagement via relationship marketing is the top trend in today’s tourism marketing landscape. More than ever before, tourism brands must create opportunities for engagement with...

9

Aug

2016

The Making of Sparxoo.com

in Branding Digital Marketing | by Adrienne Morgan

With a site in desperate need of repair–functional, yet dysfunctional across many levels–many of us at Sparxoo came to the conclusion that sparxoo.com was ready...

3

Aug

2016

How to Increase Site Speed

in Digital Marketing | by Adrienne Morgan

As a web development agency, one of the top questions we get asked, is “How do I make my...

21

Jul

2016

Tech Data + Sparxoo = The Silver Lining in the Cloud

in Branding Digital Marketing Strategy & Trends | by Kelsey Martinez

This past June, the Xoo crew produced an award-winning trade show booth for Tech Data, a world leading distributor of technology products, services and solutions. Our team served as brand...