13

Nov

2017

5 SEO Myths You Need To Stop Believing

in Digital Marketing Strategy & Trends | by Alyssa Armstrong

At this point, we’ve all heard the saying, “Don’t believe everything you read on the internet.” That Wikipedia bio that says someone died? That news story...

25

Oct

2017

Our Top Digital Marketing Tricks And Treats

in Digital Marketing Strategy & Trends | by Emily Joseph

Boo! Did we scare you?...

2

Oct

2017

The Future is Automated: 3 Predictions on How Automation Will Evolve Digital Marketing

in Digital Marketing Strategy & Trends | by Erika Levy

We can thank Mark Zuckerburg for standardizing the natural progression from listening to audiences to capturing data around them. In 2005 when Facebook expanded...

6

Sep

2017

Want Badass User Experience? Do Your Research!

in Digital Marketing Strategy & Trends | by Emily Joseph

Florida Polytechnic University is preparing 21st century learners in advanced fields of STEM. With a commitment to providing the best high-tech education in...

6

Jul

2017

Your Digital Roadmap: 12 Months to Flawless Optimization

in Digital Marketing Strategy & Trends | by Erika Levy

According to Google, the distance between the Sparxoo headquarters in Tampa, Florida and Los Angeles is 2,913 miles. For those of you who aren’t number crunchers,...

27

Jun

2017

So Many Millennials Are Moving To Tampa. Here’s Why

in Strategy & Trends | by Emily Joseph

After living in Tampa for more than five years there are a few things I know for certain: 1) There is no better place to run, walk, bike or drive than Bayshore Blvd., 2) People go gaga for...

5

Jun

2017

How to Optimize Your Campaign With an Attribution Model

in Digital Marketing Strategy & Trends | by Jessie Markell

We’re all about giving credit where credit is due. Just like Instagram Stories should probably thank Snapchat for their idea, and Kobe should thank Shaq for three...

26

May

2017

Sherlock Says: How to Create a Predictive Marketing Strategy

in Digital Marketing Strategy & Trends | by Erika Levy

A few years ago, a job title like “data scientist” sounded more like a wacky Mad Lib insert than an actual career. But now, the science of interpreting complex...

3

May

2017

Streamline Your Success: Choose the Best Marketing Technology For Your Business

in Digital Marketing Strategy & Trends | by Joey Baird

Take a moment and think about your day-to-day marketing activities: How much time do you spend on small, repetitive tasks like scheduling emails or social media?...

17

Apr

2017

The Marketer’s Guide to Measuring Inbound vs. Outbound ROI

in Digital Marketing Strategy & Trends | by Erika Levy

In the digital marketing world today, accountability is paramount. Companies expect their marketing leaders to provide quantifiable data that proves their marketing...
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