20

Jul

2016

SocialPro 2016 Conference Takeaways

in Digital Marketing Strategy & Trends | by Katie Mullins

SocialPro 2016 took place in Seattle, Washington from June 21-22nd, and covered strategies and tactics for managing the paid and organic sides of social media. As Facebook’s Head of...

18

Jul

2016

Understanding the How and Why of Brand Activation

in Branding Strategy & Trends | by Admin

Today, leading brands understand the importance of engaging the hearts and minds of their consumers, and the impact that this engagement can have on a business’s objectives—from bottom line...

16

Jul

2016

6 Tips to Ensure Marketing Automation Success

in Digital Marketing Strategy & Trends | by Admin

Marketing departments are increasingly adopting marketing automation technology as they discover the power of using buyers’ digital footprints to send relevant, timely and personalized marketing...

5

Jul

2016

5 Biggest Inbound Marketing Trends of 2016

in Digital Marketing Strategy & Trends | by Admin

Inbound marketing has transformed the way businesses engage and interact with their customers. The inbound movement continues to gain speed and with it, many more exciting trends are following....

24

Jun

2016

Key Takeaways from Saint Petersburg’s Front-End Design Conference

in Strategy & Trends | by Admin

A View from Dev: Below is a recap if the front-end web design conference held in St. Petersburg, FL on June 16-17. Our very own dev intern, Victor Cui recaps his experience. On Friday,...

2

Jun

2016

Top 3 Things Advertising Agencies Look For in Team Members

in Strategy & Trends | by Admin

Richard Florida was the first to label our kind. He nicknamed us the 'Creative Class' in his book, “The Rise of the Creative Class.” And he was right about this new class of...

5

May

2016

15 Crucial Elements to Add to Your Email Now

in Digital Marketing Strategy & Trends | by Admin

Over the past few years, marketing automation, or email marketing, has been given a bad rap. The tactic, which uses email to reach large audiences directly, is often flagged by recipients as spam,...

12

Apr

2016

An Emoji is Worth A Thousand Words: Why Brands are Using Icons for Advertising

in Branding Digital Marketing Strategy & Trends | by Marisa Rando

The new wave of communication is here?. Across the globe, people are using this nuanced language to communicate with a...

10

Mar

2016

Netflix and No Chill

in Branding Strategy & Trends | by Admin

Service Provider Becomes a $32-Billion Company through Content Marketing Yes, you read that correctly. Netflix has become a billion-dollar company, making it one of the largest...

19

Jan

2016

Why Perfecting Your Brand Story Matters in 2016

in Branding Digital Marketing Strategy & Trends | by Marisa Rando

The more that brands focus on self promotion and sales pitches, the less “human” it becomes to consumers. Consumers today seek meaning in everything that they...
NULL