Tag Archives: Facebook

Social Gaming Emerging as Next Frontier

ocial networking games are the latest phenomenon in the gaming industry. In fact, one out of every five Americans over the age of six has played a social network game at least once. That’s over 60 million Americans in total, and an average of 10 percent spent an astounding $2.2 billion in 2009 and the market is anticipated to grow to over $6 billion in 2013. Continue reading →

Posted in Strategy & Trends by Ethan Lyon | Monday, January 31st, 2011 | Tagged , | Leave a comment

Transparency In The Community

I recently stumbled upon a series of brutally honest fables that includes classics such as Sexy Woman Mooches off of Horny Short Men, Duck with Low Self Esteem is Tormented, and Little Spoiled Brat Robs Innocent Animals. To some these re-titled fairy tales are what the titles for classic stories really should be. They do just what any good title should do. They tell you what the story is about. While these might seem a bit outrageous, the truth is that these are spot-on trend with the move towards a more human, real, transparent discourse that is ongoing. Consumers are wary of the hype and would rather know the truth. Continue reading →

Posted in Market Trends by David Capece | Friday, August 6th, 2010 | Tagged , , , , , | 1 Comment

BP Oil Spill: Profits Over Planet

While BP’s spill cleanup costs have eclipsed $1 billion and could eventually cost over $10 billion, can you really put a price on the damage to the environment? If it is true that BP cut corners and that they put on a fraudulent show for the President Obama’s Gulf visit (as reported by CNN’s Anderson Cooper), does BP really deserve to still be worth $130 billion? Consumers … this is your opportunity to vote with your wallet. Many of you are angered and would love to change BP’s slogan of Beyond Petroleum to Bankruptcy Protection. The backlash has spread to Facebook with over 200,000 fans of Boycott BP. Continue reading →

Posted in Social Impact by David Capece | Monday, May 31st, 2010 | Tagged , , | Leave a comment

Facebook Simplifies Privacy — But Can They Do More?

Following weeks of public controversy, backlash, and legal woes, Facebook has just announced its plan to once again revamp privacy controls – this time, making it a much simpler process. Continue reading →

Posted in Digital Marketing by Tara Lane | Friday, May 28th, 2010 | Tagged , , , , , | Leave a comment

Facebook Privacy Breech – Trouble for the Future?

Facebook endured another privacy debacle this week when a security flaw was found, allowing friends to view each other’s private information, including chats and messages. Though the security breech lasted only a few hours, many users are upset that their privacy had been compromised for the second time in less than a month. Continue reading →

Posted in Social Impact by Tara Lane | Friday, May 7th, 2010 | Tagged , , , , | Leave a comment

Social Media Pushes Oscars Over the Digital Edge

Whether you’re the type to curl up on the couch with a pint of Ben & Jerry’s or invite the entire neighborhood over, the fact remains the same: The Oscars are on Sunday. By now, die-hard movie fans are getting behind their favorite movies to win, but something else is occupying the attention of those running what may be the most well-known awards ceremony – the fact that ratings for the show have been at a low the last few years, with ratings reaching a nadir in 2008 and meager gains in viewers in 2009. So, what’s an awards show to do? Continue reading →

Posted in Digital Marketing by Ethan Handel | Sunday, March 7th, 2010 | Tagged , , , | Leave a comment

Google and Bing Face Off with Real-Time Facebook and Twitter Social Search

As Google continues to topple Microsoft’s Bing in the area of online search, Microsoft showed us that they’re not backing down, and surprised the social media world with a major announcement on Wednesday: Bing will now feature “tweets” – and soon, Facebook status updates – in real-time as part of their search engine… Continue reading →

Posted in Digital Marketing, Market Trends by Tara Lane | Friday, October 23rd, 2009 | Tagged , , , | 1 Comment

An Entrepreneur’s Facebook Feed

We were inspired by Mashable’s “Top 5 Funniest Fake Facebook Pages” to discuss the path of an entrepreneur. From the idea to the funding stage, we use our dynamic duo, Creo the Creative and Ana the Analyst to explore the beginning stages of an entrepreneurial venture in a creative and fun way. From business plans to investor presentations to useful entrepreneur tips, Creo and Ana guide Newtrepreneur’s efforts to become a successful entrepreneur. Continue reading →

Posted in Social Impact by Ethan Lyon | Wednesday, September 9th, 2009 | Tagged , , | 1 Comment