All Entries Tagged With: "Gen Y"
Examining Generation Y: Stats, Demographics, Segments, Predictions
From green activism to anime, from Gawker to Tony Hawk video games, Generation Y is a complex generation with diverse interests. Immersed in the…
Gen Y and Tumblr Launch the Digital Art Revolution
In each period of art and creativity, the major artists of the era were influenced by one another, each adhering to certain rules and styles that others had developed and made popular — creating their own unique style along the way. When we reflect upon each art period, there will be much more to analyze than a painting on a wall. With the technology we have available today…
Debunking Myths About Gen Y
Over the past few years, the media has seemingly defined Gen Y into a single stereotype. While some may fit the stereotype, there are tens of millions more breaking the mold and exceeding expectations. Gen Y is 76 million members strong, full of diversity, creativity and bursting with potential. Gen Y wants to be remembered. They’ve been through the highest highs and lowest lows on both personal and economic levels. Many are establishing themselves as leaders, influencers and role models who will be remembered for generations to come. We’re debunking some of the biggest myths…
Top 5: Videos About Gen Y
Ever wonder how to capture a Gen Y’er in their natural habitat? Or, curious about how much influence Gen Y carries? This week we share entertaining, yet informative videos that explore the up-and-coming generation.
We have intentionally bypassed the many TV segments that talk about Gen Y as a selfish, “I do what I want” generation. We have chosen realistic videos that take a different perspective and follow the thinking behind our previous posts about Gen Y.
The Virtual Internship: Education in a Digital Age
Remember your college days? You had at least five hours of class time, a part time job, six hours of homework, plus the clubs you were in, not to mention the two you served on as a board member. Your day was busy, but the one thing every “real world” person tells a college student is to make sure they take multiple internships.
Gen Y in the Workplace
Staying competitive in today’s marketplace means attracting Gen-Y’s top candidates, something that can be challenging to many organizations. The first step requires an employer to gain a greater understanding of Gen-Y’s expectations and a willingness to stray from the norms that have become commonplace in their organization. Though there are many areas to consider when looking to attract Gen-Y’s best and brightest, here are 3 suggestions that are worth some time and consideration:
Marketing to Gen Y
Generation Y can be difficult to market to, because they are acutely aware of the fact that they are constantly bombarded with thousands of messages every day. Whether it is in print, on their phones, tv, web or outdoor, Gen Y has emerged as a generation that has learned to ignore.
Gen Y Profile
With Boomers retiring at the rate of one every ten minutes and Gen X moving onward and upwards, Gen Y were the new-guys on the block. They dressed differently (customizable kicks) , didn’t like the 9-5 way of thinking and couldn’t give you eye-contact because they were busy texting about you to their friend in Bangladesh, which they will then post on their virtual wall. Gen Y is quickly transforming the workplace and marketplace in a very big, customizable way.
Top 5: Gen Y Mindsets
From green activism to anime, from Gawker to Tony Hawk video games, Generation Y is a complex generation with diverse interests. Immersed in the digital world from an early age, Gen Y is at the forefront of mashing up how we communicate, entertain, and innovate.









