Tag Archives: Recession

$10 Billion Donation: Touch Down for Bill & Melinda Gates Foundation

If you had a $3 million marketing budget, where would you spend it? You could take out one Superbowl ad for a big 30-second hurrah or you could spend one tenth of the marketing budget (or $300,000) for an “incredibly extensive six-month marketing… Continue reading →

Posted in Market Trends by Ethan Lyon | Friday, February 5th, 2010 | Tagged , , | Leave a comment

Security Tightens in Time of Unease

After the 9/11 attacks, the Bush administration dialed-up its efforts to create a more secure America. Homeland Security was formed among many other security initiatives. Since then, the system has been put to the test, with such terrorist attempts as the… Continue reading →

Posted in Market Trends by Ethan Lyon | Friday, February 5th, 2010 | Tagged , | Leave a comment

The Freelance Boom: Advantage Employer

Savvy executives will find ways to take advantage of available talent to push their business forward. If you don’t want to commit to hiring someone full-time, why not explore alternatives. Interns, freelancers, and contract-to-hire enable the employer to dip into the talent pool while retaining maximum flexibility. Continue reading →

Posted in Social Impact by David Capece | Thursday, May 28th, 2009 | Tagged , , | 8 Comments

Emerging Trends: Crisis = Opportunity

Today smoke fills the air as our system is on fire. Tomorrow we will sift through the ashes to find new opportunities for rebirth. Continue reading →

Posted in Market Trends by David Capece | Wednesday, April 22nd, 2009 | Tagged , , , , , , , | 6 Comments

Emerging Trends: Darwinism

In our dog-eat-dog world, the laws of survival are pushing us to adapt or die. Continue reading →

Posted in Market Trends by David Capece | Tuesday, April 21st, 2009 | Tagged , , , , , | 4 Comments

Startup Survival Guide

With the economy shrinking, 2009 is the year for bootstrapping. Stay ahead of the curve with these 10 tips to help you make it through the tough times. The lessons you learn from bootstrapping will make you that much more successful when the market turns up. Continue reading →

Posted in Social Impact by David Capece | Friday, February 20th, 2009 | Tagged , , , , | 3 Comments

TrendWatch: Back to Basics

A practical lifestyle is the new lifestyle again. As we look to cut back on excess spending, we’re looking towards products and services that are sensible, not expendable. Continue reading →

Posted in Market Trends by Ethan Lyon | Wednesday, February 18th, 2009 | Tagged , , , , | 9 Comments

Crisis Hits Consulting Industry

By now, many companies are onto their 2nd and 3rd round of layoffs. We all know that consumer psychology is changing as price-conscious consumers reject high priced clothing (Saks down 90% to $2 per share), jewelry (Tiffany’s down over 60%), and art (Sotheby’s down over 80%). That same mindshift is now taking hold in the workplace. Continue reading →

Posted in Market Trends, Social Impact by David Capece | Wednesday, February 11th, 2009 | Tagged , , , , | 1 Comment